As part of the total service package provided by Retail Radio, customised sales promotional concepts and advertising campaigns can be developed by our sales and marketing team to be then implemented in the retail environment.
This could involve the co-ordination of a national point of purchase promotion on retail radio or it may require the actual conception of a promotion right through to the hands-on management of this promotion.
Regardless of what is required, the aim with all retail radio marketing and promotional activity is to ensure maximum sales benefits are achieved for the retail chain AND the retail radio advertiser.
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Customer Loyalty
Retail Radio is a Point of Purchase medium that increases the opportunities for shoppers to spend more PLUS it enhances the shopper’s positive experience whilst in store, leading to increased customer loyalty.
Listen to the samples to hear how Retail Radio achieves this
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