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Retail Radio provides full creative writing and production facilities as part of the support service attached to each LIVE retail radio network.
This service covers all aspects of advertising, including produced commercials, live read commercials, promotional acitivity and product information segments.
Point of Purchase Advertising
There are distinct requirements in writing and producing advertising that targets shoppers at the actual point of purchase. Our creative team understands how to best communicate with shoppers in a captive retail environment and how to maximise the advertising potential of in-store radio.
“Doing It” In Digital
Retail Radio employs an experienced production team with a real creative flair, driving state of the art digital production facilities. This combination ensures that the advertising component of retail radio obtains the desired retail sales results for our clients.
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A Direct Message
Unlike most external advertising mediums, point of purchase advertising messages communicate exclusively with a CAPTIVATED audience, instore. Thus, a much more subtle and conversational style of advertising provides the BEST connection with shoppers. To find out more on this powerful Point of Purchase medium Contact Retail Radio
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